

Auschwitz-Birkenau is a memorial site of enormous historical and emotional importance — and in summer it attracts the largest number of visitors. For VIPs and business delegations, good organization matters not only for comfort but also out of respect for the victims and the site’s rules. Thoughtful logistics, communication with Museum staff and proper preparation of participants will make the visit calm, substantive and appropriate to the character of the place.
If you are arranging a visit for guests, treat it like a high-level event: plan the schedule, inform participants about the site rules, choose the right form of visit (tour with a museum educator, a study visit or a private tour) and coordinate transport. This is not an entertainment trip but an important lesson in history — communicate that clearly to your guests in advance.
Group and private bookings are handled via the Museum’s official reservation system. Organized groups must use a museum educator-guide; there is also the option to book an exclusive private visit. Reserve your date well in advance — in summer slots fill up quickly.
Practical checklist: - estimate the number of participants and the preferred date; - submit a request for a group/private visit through the official reservation form; - if you need a non-standard time, a ceremony or a modified route, state this in the reservation description or by email to the Museum; - confirm participants’ identities and remind them to bring ID that matches the reservation.
Organizational tips: - it’s best to book several weeks ahead, especially in summer; - for VIP groups, ask if it’s possible to arrive earlier or to start 30 minutes before standard tours — this is often possible with prior arrangement; - remember that the Museum regulates the size and type of bags/backpacks on site, so inform participants beforehand.
The drive from Krakow to Oświęcim takes about 1–1.5 hours by car; in summer expect heavier traffic. For business guests the most comfortable option is private transfers — car or minibus door-to-door with air conditioning and the option to schedule short stops.
Alternatives: - hired coach or minibus with driver (important: reserve a parking space close to the entrance); - train to Oświęcim station plus a short taxi transfer; in summer check timetables and availability. When planning transfers, allow time for security checks at the Museum entrance and follow the Museum’s suggestion to arrive at least 30 minutes before the scheduled start of the visit.
Auschwitz is a place that requires solemnity and respect. Prepare participants for a visit tone that differs from regular tourist attractions: observe silence, wear subdued clothing and be restrained about photography.
Practical rules: - avoid playful, posed photos and selfies in front of the exhibitions; - follow the instructions of Museum staff and the educator; - if you plan a short speech, laying of flowers or a formal act, agree on the form and timing with the Museum in advance; - keep a formal tone — this is an educational and commemorative visit, not an entertainment event.
In summer the Museum is open longer and visiting slots can be very busy, so consider booking an early morning or late afternoon slot to avoid the largest crowds. A standard tour with an educator usually lasts several hours — visiting both parts (Auschwitz I and Birkenau) takes at least 3–4 hours, and study visits may be longer.
In practice this means: - plan for a full day (depart Krakow in the morning) or combine the visit with an evening meal back in Krakow; - allow time for any breaks, entry checks and transfers between sectors; - inform guests that some rooms or parts of the exhibition may be temporarily closed for conservation work or educational events.
Many guests prefer a restorative meal after an emotional visit. In Krakow you’ll find venues with discreet, pleasant atmospheres and solid cuisine — suitable for business groups and VIPs. Examples: - Wierzynek — classic, representative atmosphere; - Pod Aniołami — traditional Polish cuisine in a historic interior; - Starka (Kazimierz) — a cozy spot with local character; - Miód Malina — welcoming for slightly less formal groups.
When choosing a restaurant, reserve a table in advance and tell the restaurant about any dietary preferences. For business guests private rooms or separate areas are recommended to ensure comfortable conversations after the visit.
- Not booking through the official system: this is the most serious error. Reservations made outside the official system can be ineffective or cancelled. - Arriving at the last minute: in summer queues and security checks can lengthen entry time; allow a time buffer. - Not passing rules to participants: remind them beforehand about respect for the site, appropriate dress and baggage restrictions. - Expecting an “event” atmosphere: a memorial visit is a moment for reflection, not entertainment — avoid planning loud team-building activities immediately before or during the visit.
How to avoid these mistakes? Prepare a short instruction for participants (what to bring, expected behavior, required documents), confirm the booking and transport, and have a contingency plan in case the visiting time changes.
- Entry to the Memorial Site is free, but named admission cards must be reserved — this helps maintain order and respect for the site. - The Museum runs a rich educational programme and also offers guided online visits — a useful option if someone in the delegation cannot attend in person. - Birkenau is very extensive — walking it requires as much attention and time as the exhibitions in Auschwitz I, so organisers often treat it as an equal part of the visit.
Can a VIP have a separate entrance or special conditions? - The Museum does not offer “VIP entrances” in the sense of separate gates, but it is possible to book an exclusive visit or to arrange the timing with prior agreement. Always coordinate details with the Museum’s reservations team.
Can I take photos? - Photography is allowed in many places, but maintain a respectful tone and follow staff instructions. Avoid posed or “cheerful” photos near the displays.
Can children attend? - The Museum recommends caution when bringing children; visits are usually not recommended for those under 14. Keep that in mind when planning family delegations.
What about luggage and suitcases? - The Museum limits the size of baggage allowed in the exhibition area; larger bags should stay in vehicles or in designated storage — check the rules before you travel.
If you are organizing a visit for VIPs or a business delegation and want it to run smoothly, with dignity and without surprises — I will gladly help with planning and guiding. I can assist with the reservation formalities, plan logistics, advise on protocol and etiquette, and recommend comfortable transport and dining options after the visit.
If you found this article helpful, please share it with friends or on social media. If you’d like to contact me directly, visit zwiedzaniekrakowa.com — I will prepare an offer tailored to your needs and your guests.